Whiskey Creek Golf Club is one of the premier golf courses in the Frederick, Maryland Area. They originally presented some creative that they wanted to run through OUTFRONT as out of home ads (which you can see in the slideshow below). While what they shared was fine, there was certainly an opportunity to refresh their creative.

So, as I do occasionally at my job, I redesigned their ads to help the campaign stand out in the metro. Some minor photo adjustments helped the golf course to seem more vibrant. Adding golfing visual cues helped the viewers to immediately recognize Whiskey Creek as a golf course. The concept lent itself to some fun animation as well.

Overall, the client was thrilled with the new direction and approved our redesign to run in place of their supplied creative.